Latest Stories
How a Sumiyaki Roaster Machine Works: Inside the Japanese Charcoal Roasting Process
Discover the art of Japan’s charcoal coffee roasting — where binchotan, far-infrared heat, and artisan skill create a deep, smooth, aromatic cup.
Introducing the Asa-Yuu Blend Duo (朝夕 ブレンドデュオ): Two of Our Most Popular Coffees, Now Together!
The Asa-Yuu Blend Duo (朝夕) is here! Two of our most popular Sumiyaki coffees in one set – bright Asa Tsuyu and smooth Hokkaido Blend. Save 20%!
Behind the Scenes – How We Made the Event Booth & Backdrop Using Sacred Wood
Discover how our one-of-a-kind event booth came to life—from Japanese Kōshi (格子) design and rare Port Orford Cedar to more than six months of craftsmanship and refinement.














